OLD ORCHARD BRANDS PROVIDES LOW-SUGAR HYDRATION ON-THE-GO
NEW HEALTHY BALANCE SINGLE SERVE JUICE DRINKS
Old Orchard understands the importance of keeping life in a healthy balance and is now making smarter hydration on-the-go even easier with single-serve varieties of their best-selling Healthy Balance juice line. The new 10-ounce juice drinks will be sold in packs of six at Walmart and Schnucks, among other retailers across the country, with a suggested retail price of $3.79.
"More than 100 million Americans have diabetes or pre-diabetes and require sugar-restricted diets, including many children," said Kevin Miller, vice president of marketing at Old Orchard Brands. "We're also seeing a commitment to mindful swaps of high-calorie and sugary drinks with lower sugar alternatives. To answer this growing need, we created single serve versions of our Healthy Balance line making it easier for consumers to stay healthy on-the-go."
The single serve juice drinks feature a twist cap and will be available in four fruity flavors, including Apple, Peach Passionfruit, Mango Tangerine, and Strawberry Watermelon. Each variety features just 10 calories and one to two grams of sugar per bottle. The four blends are sweetened with sucralose, a no-calorie sweetener, fortified with Vitamin C, and they fit perfectly into adult and children's size lunch boxes.
"This juice is the answer to the 84 percent of consumers who are limiting their sugar intake and looking for low-sugar beverages," said Miller. "Not only does this new line feature less sugar than alternative juices, the kid-friendly flavors are great for parents looking for low sugar versions of their child's favorite juice blend. Our existing 64-ounce Healthy Balance line is our top-selling product and consumers can expect the same great taste they get in our traditional size in our new 10-ounce variety."
Single-serve Healthy Balance represents the newest addition to Old Orchard's existing juice lineup that spans more than 40 frozen concentrates and 60 bottled varieties of fruit juices and juice drinks.
For more information on Old Orchard Brands' Healthy Balance juice drinks and where they are sold, please visit www.oldorchard.com.Login to Favorite